How often should I change my fleet graphics?

Rent 2 Own

The answer to this question really varies by customer.  When posed with this question, I usually reply back with many questions of my own.  Is there seasonality in your business?  Do you run various “big” promotions throughout the year?  Do you have different product emphasis during different times of the year?  How often do you change your advertising message in the other media you utilize?  What does your budget allow for this year?  The answers usually map out how you should use your rent FREE truck billboards.  For example, a HVAC company should run a minimum of (2) graphics per year – one for the heating side of their business and one for the cooling side of their business.  A restoration company can run graphics addressing fire damage, mold damage, water damage etc.  In fact, they could rotate their graphics daily depending on the type of job they have that day or week.  A beverage distributor  could rotate from brand to brand and then use the fleet graphics to launch a new product line or label change.  An appliance company can focus on washer and dryers during their peak sale times and then switch to refrigerators and dish washers in their season.  The Advertising Trucks Traxx changeable truck billboard system allows you total flexibility and reusability with your fleet graphics.  Now, companies can brand AND offer.  Contact Advertising Trucks today to get a free consultation on how to best utilize your fleet.